On-Site SEO vs. Off-Site SEO: A Comparison
Aspect | On-Site SEO | Off-Site SEO |
---|---|---|
Focus | Website content, structure, and technical elements | Building authority through external signals |
Key Activities | Keyword optimization, meta tags, site speed | Backlink building, social media, directory listings |
Primary Goal | Improve user experience and relevance | Boost domain authority and trust |
Control | Completely within your control | Depends on external factors |